A small studio. Digital form that holds the business.
SHIFT-SU is an independent studio for websites, brand systems, automation, and AI — one form that connects presence, content, and operations.
- Brand & visual language
- Websites, landing pages & e-commerce
- Automation & AI systems
Small studio, direct work.
Every project runs directly with Dor Betzalel, SHIFT-SU Studio Lead — from the first diagnosis through identity, build, automation, and polish.
Fewer layers, more precision, more accountability for what gets built.
What the studio builds
Websites & landing pages
Structure, copy, UX, and engineering that lead to action.
Learn moreBrand & visual language
Identity, language, content, and presence that feel coherent at every touchpoint.
Learn moreAutomation & AI systems
Workflows, dashboards, and agents that take load off operations.
Learn more
How the work moves
Every project starts with a short diagnosis of the current state. From there we define what's right to build, what to drop, and what has to work the day after launch.
- 01Diagnosis
- 02Plan
- 03Build
- 04Polish
- 05Launch
Your next digital form starts with a short diagnosis.
A short call is enough to know whether to build a site, a brand, an automation, or a system that connects them.
